How We Make Money

Here at 99Boulders, we don’t:

  • Sell gear
  • Ask for donations
  • Offer subscriptions
  • Accept money from gear companies
  • Have piles of money just magically appear in our bank account


How the Heck Do We Make Money?

We do run display ads, but the bulk of our revenue comes from affiliate marketing.

What is affiliate marketing exactly?

Let me explain:

We oftentimes make gear recommendations in our reviews and articles. When we do, we link to sites, such as Amazon, where you can buy the gear.

Many of these links are affiliate links. This means if you make a purchase after clicking through one, at no extra cost to you we may earn a commission. And its these affiliate commissions that make up the bulk of our revenue.